Textile wholesalers carving out its niche online

The next generation traders are changing the way traditional businesses operate, opting for a host of business-to-business (B2B) e-commerce platforms. The textile Industry in particular is just one of those segments aiming for the same goal.

Xstok
There is a growing trend of fabric and yarn manufacturers registering on many online marketplace like ‘Xstok’ ‘Tolexo’, ‘Power2SME’, among others, which offer more transparency and real-time information.
The younger generations shudder at the thought of procuring cloth directly from mills and carrying bags of cash to the auction site, a tradition that traders had followed for generations.

Now they can make these payments online.  There are more than one reason for embracing the e-commerce model of business. They are drawn towards this unique, not so new anymore mode of doing business that supports user-convenience and transparency in pricing, rendering offline ‘mandis’ irrelevant.

Tolexo

Although, the space is nascent, there are immense opportunities for growth. A retailer can buy thousands of different products from these marketplaces and pay online. The ticket size is bigger than the B2C platforms, as an average transaction size for a B2C business would be somewhere between Rs 500 and Rs 600.

 But these marketplaces deal between Rs 25,000 and Rs 1 lakh. For instance, Shotang, a B2B marketplace, has 60,000 distributors and sees 180 transactions a day.

Power2SME

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